When you have got yourself a professional CV, one of the biggest issues that you face is that of marketing your CV. After all, what good is your CV if nobody reads it? This brief guide is really aimed at someone who is starting the job seeking process, rather than for someone who is just looking at a specific advertisement or application
As a selling document, the principles of great marketing or selling apply equally to this document. Feature or facts are plain boring. You must make your CV sizzle. Achievements are what make a CV different and show the employer what you can do for them. Any employer looking at your CV needs to see the very real benefit to them of employing you. This is effectively done through showing your achievements throughout your career
Employing the services of a CV distribution service can help you get your CV in front of the right people. We recommend the services of CV trumpet. CV Trumpet is very useful if you are starting your job search. It gives your quest a good kick start and gets your CV into the hands of hundreds of recruiters quickly and with little effort on your part. The downside is that they do charge for the service- more details can be found on our website under CV distribution
Investing a little money in the purchase of a good mailing list might give your job search the lift it needs. Many companies sell mailing lists to business and personal users. Kompass is one of the biggest providers of this sort of information but a quick internet search for business mailing list suppliers may yield better results for your industry. The benefit of using this approach is that it is highly targeted and can be very effective
Your cover letter can be a potent weapon when targeting companies. Remember to focus on achievements and tailor your cover letter to the needs of that particular business sector
Spelling a persons name correctly is an often overlooked but very essential part of the process of marketing your CV. Making a phone call to the personnel department to find out the correct name, address and job title of the person responsible for recruiting is an old fashioned but very necessary courtesy. HR departments are usually small places, people talk to each other all the time and your diligence and courtesy will not go unnoticed
Word of mouth is also a very potent yet largely overlooked method of marketing your CV. It is often the case that your next job will come from your current network of friends and family. The simple truth is that you don't know who someone else knows. Six degrees of separation comes into play and you really should let every one of your friend and family know that you are looking for a job. You simply never know how powerful this is until you try it
Author Resource:
About the author: Glenn Hughes is a professional CV writer that helps people get interviews when there was previously little hope. CV writing services can really help you to get the perfect job that you need.
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