There are many factors that collaborate make a successful company: a happy and fulfilled workforce, good working relationships, a strong team ethos. These are among many that are often portrayed as having major benefits, yet all these wonderful attributes are a complete waste of time if a business is losing money due to poor sales strategies.
Salestraining could be just the boost your staff need to empower them in the marketplace. Using powerful selling skills to engage customers is nothing new, but businesses looking for performance enhancing salestraining need to ensure that the course they choose for their staff is both relevant and professional.
Is the salestraining provider flexible enough to accommodate your operation?
A good training provider will perform an initial assessment of your sales team. It's often the case that sales representatives come ready armed with great sales techniques that just require some form of refinement. Just a nudge here or there in the right direction can at times be all it takes to transform a good sales person into an outstanding one. Groups and individuals respond differently to various teaching methods and trainees usually respond better when the training is made fun and accessible. Interaction and participation helps people to digest ideas that are often lost when the same information is presented by means of a dull lecture or seminar.
Is the sales training London based?
Will that be a problem? If so, ensure the training company is willing to meet you at your place of business. A viable salestraining provider will clearly understand the importance of in-house practicalities and should be more than happy to work around you. A sales training London based company should have no issues with delivering their services to wider locations as required by the customer.
Does the company specialise in different areas of selling?
Most sales pitches are delivered in three ways: either by face to face contact, telephone communication, or by means of a sales exhibition like the ones held at venues up and down the country. It is important that any salestraining undertaken by your staff is tailored to the specific needs of your organisation and also takes into account the actual product or service you are selling.
Is Telesales Training covered?
Quite often sales are generated through the medium of telesales. Since the emergence of selling in this way, telesales training has become a must have element in any serious course portfolio. You don't have to be an expert in telesales to know how annoying it is when you pick up the phone only to be greeted by a cold caller who is obviously working from a well rehearsed script.
A person skilled in the area of telephone selling, however, will modify their approach to suit each individual customer throughout the duration of the call. This concept will almost certainly have been introduced to the salesperson during a salestraining course. The area(s) usually addressed in telesales training are:
? Call introduction
? Overcoming the initial response
? How to question effectively
? Overcoming obstacles
? Landing the sale
Always choose a company that is experienced enough to teach selling skills to engage customers. Check how long the company has been operating and, above all, verify that the staff themselves have genuine experience of selling products in the real world.
Author Resource:
Bob Snowzell writes for various companies including The Sales Doctor who provide Sales Training and Telesales Training
![[Valid RSS feed]](http://www.look4articles.com/images/icon_Rss.png "XML Feed For RSS"){kind=icon}
Category Rss Feed
Print This Article
Add To Favorites
![[Valid RSS feed]](http://www.look4articles.com/images/rss.jpg "XML Feed For RSS")