S.E.O or SEO is an important part of all website designs and principally contributes to the succeeding or failing of a site or blog. There are many mistakes that a developer or designer may make which can in turn have an effect on the ranking or rating of a site on the search website. Here are the top nine commonly made mistakes ;
Use of a Splash page Most often, designers employ a splash object on the index page in which they insert the 'click to enter' option. The problem is this prevents the web spiders from following the link which so influences the ranking.
Use of Non-spiderable splash menus Fade-in and animated menus could be visually attractive but these are not picked up by the spiders and thereby the search engines. The links of such menus aren't followed which can have an effect on the rating of your site.
Flash and Pictures Flash and photographs are very good for making unique and visually attractive content. But it is really important to understand that the spiders are like a text-based browser which cannot read the content that's within pictures. Hence keep the target keywords away from the photographs and flash and insert these into the text content.
Ajax overuse Inserting a large amount of Ajax features into internet site designs is one way of impressing the user as it is quite useful for navigation purposes. But overusing of the same is not recommendable as this content gets loaded dynamically and thus can't be indexed by any search website. Additionally , the address URL doesn't reload and therefore users can't send or share the current page.
Theme design version Some graphics designers tend to version the theme designs into a few sub level folders and this continuing change in the root location can affect ranking of the site.
Use of Click here Using a lot of Click here or Learn more isn't too great a concept especially as linking text as the search engine may not pick up your internet site for the pertinent topic. Instead use the keyword in the link anchor text, for example;' discover more about a particular topic'.
Title tags The title tag on each page of your internet site must be unique and also contain the pertinent keywords to be picked up by the web spiders. At the exact same time, make sure that you aren't overfilling the title tag too with keywords or use more than 65 characters.
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