Create an electronic newsletter or ezine in HTML or text. Provide a print version, too. Then check out the following helpful tips to make the most of your newsletter articles below.
• Provide original content for your website and publish it along with your own resource box or byline on the site. In order to cover a wider base of the market you should allow others to post your articles from your website, making sure they also post the box attached to the particular content. This will give you higher circulation of your content throughout the internet.
• You should do the exact same thing with your ezine. An ezine is a virtual magazine that is circulated throughout the internet so that more people can read it. If you publish your content on your ezine along with a resource box of your own and allow others to repost these articles as long as they also add your resource box, you will have better circulation.
• Everybody understands the value of “free”. Whenever you attach the element of “free” to your product, more people will be curious about it. Therefore, you will have more potential readers for your website or ezine by offering free ebooks and bonus gifts to your customers and propects, better viability in the market.
• You should also do the same for your ezine. Offer free courses to those who read your ezine regularly. Make sure you add your resource box in each of the above circumstances mentioned above, as well as in this case. Offer them lucrative conditions if they take up your opt in list on your ezine.
• If you create a viral ebook and distribute it online by attaching your own resource box or byline to it, you will have better advertisement result. Allow others to also circulate your ebook as long as they use your byline along with it at all times. An option would be to give these distributors free bonus gifts based upon tracking results, when possible.
• You should provide your content to ezine directories so that when people search for a topic related to what you have provided as content, they will come across your article, which will advertise your product better.
• If you publish a “For Sale” format of your content and consider publishing a revised version, adding video components to existing articles based on that topic, mention your name at the end as an author and publish it anywhere as long as you have the relevant resource box attached to the article.
• You can opt for an exchange program with other websites by offering to publish their content on your site while they publish yours on theirs; the only condition being that the respective bylines also stay attached to these articles.
• You will find many ezine publishers who are searching for additional content to publish on their ezine. Use them to circulate your content better on the Internet. However, don’t forget to add your resource box or byline when you give your content up for publication.
• Act as an affiliate by advertising others’ products in your ezine and inviting readers to pass the issues along to others. Set up an affiliate program for your products and services, too, and do the same thing here: mention your affiliate program and invite readers to pass the ezine along to others.
Save these tips and put them to use! Start and grow your business by taking positive action using what works for other successful business people.