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Affiliate Marketing 101 - Avoiding The Three Deadliest Affiliate Errors



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By : Daniel W. Johnson    29 or more times read
Submitted 2010-04-15 09:42:38
Unless you have a goal you are striving for, Affiliate marketing can be hard. This doesn't mean that you cannot succeed in it, you certainly can. It is crucial, though, to lay some preliminary groundwork. This includes the right level of preparation with equal amount of hard work and dedication.

It is very common for affiliate marketers to do everything they know to do, and still fail to make any sales. Their website is up and running, they get plenty of hits, and yet no profits. What's the reason behind this? What is causing them to not find success? Perhaps they are unwittingly making some of the biggest affiliate marketing mistakes.

Selling Instead of Pre-selling

Are you focusing your energy on designing a sales pitch for your affiliate product? If so, quit it. This might sound like a farce, but as an affiliate, you job is not to sell. This is how sales happen or don't happen. If a visitor comes to your site and reads you well thought out sales pitch and chooses to click on the affiliate site, they are presented with yet another sales page. Do you think he/she will want to buy something? It is not likely. In order to avoid this very common mistake, you have to pre-sell the affiliate product on your site, not sell it. As an affiliate marketer your site is not the sales page, but merely a place to generate attention. Your site should recommend things rather than try to sell them, you want to offer enough content to maintain the attention of each visitor, but not seem like an advertising page, more a source of information giving customers the right advice for the right products. Then they click the link and are taken to the sales page.

Fully Understand Your Niche Market

If you are a 24 year old athlete, are you interested in stair lifts? Sweaters are very practical in cold climates, but the nomad would be unlikely to use it in the heat of the desert. This simply explains the fact that you should be aware of what you're selling, who your target market is, and what the different types of products they buy are. For example, selling insurance to teenagers can be rather difficult. However, if you try to sell them fashion accessories or a related product, you would find making sales is much easier.

Joining Many Affiliate Programs

Affiliate marketers need to have a lot of patience and the ability to concentrate. These are two vital tools towards building the foundation of your success. You can lose your focus if you join many different affiliate programs and try to work with too many items at once. You won't have enough time to properly research and promote any of them. Collectively, the profit that you earn on weakly promoting many different products is not as great as it could be if you strongly promote a more limited scope of items.

The affiliate marketing industry has a multitude of success stories but it also has its share of those who are struggling. If you want to become a highly profitable affiliate, you need to learn from mistakes (yours and others) and do your best to avoid making them again.

Author Resource:

CB Predators is the newest affiliate marketing course plus it includes a great piece of software which will help creating unique review sites. For more information and an in-depth review visit my CB Predators bonus site.

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