Why would anyone want to do what I have done and get rid of the nofollow from comment links? Surely it is there for safety? Worse still, why advertise the fact?
Well in point of fact, taking away the nofollow link from a website comment is not as daft as it sounds. Yes, it is opening up to all kinds of spam, but that is why we must check these comments manually.
What are the reasons to not nofollowing?
The immediately noticeable benefits are to the people that are leaving comments. All of a sudden they get two rewards to leaving comments on associated posts.
First, anybody else reading that post might read the comment and if they are interested, click on the link to go to their website. This in itself is a extraordinary boost and I have seen traffic arriving on my sites through these links.
But secondly, for the cause that the nofollow is deleted, there is also a tiny search engine benefit. If there are not too numerous comments per page and the page has any sort of Page Rank, then that is being shared among those commenting. As long as all spam comments are manually deleted then the collection of comments should represent only good, honest readers.
Yes, several of these are commenting only for the sake of the link, but as long as the comment passes the manual checks, this is fine with me. If they add to the dialogue, tell me how they happened upon the post or anything then there is some positive cause for their comment and I am happy to give them the benefit.
And this is where the benefit to the site owner comes in. By making the comments more valuable to website owners whilst being particular as to which are accepted, suddenly more visitors are coming over to the weblog, reading the posts and then making useful comments.
See the big advantage? More visitors! And where do these readers come from? Well there are ample of lists of "dofollow" sites to get included in. Once I have tidied this site a little, I'll ask a few people to add me to their do follow lists, then people looking to place relevant comments will find the web site.
The drawbacks.
As my mum would say, every silver lining has a cloud!
Yes, there are some drawbacks. Get well known and the quantity of spam comments arriving on the blog can be huge. But that is why you have to be strict and delete (before they are published / approved) every spam comment. Leave only those in place that are fitting, add to the post and are useful.
Close comments on older posts to prevent too lots of spam bots getting hold of your web site and ensure that that Akismet is running to protect you from the worst of it all.
Is there a search engine risk?
Some people worry that having comments without nofollow will lessen your own Page Rank. I do not consider that to be true. Why?
Well in my investigation the formula for inheriting Page Rank always looks at external and internal pages separately. It counts the number of external websites linked per page and shares the Page Rank there and maybe then does the same for internal pages.
Plus, if monitored and checked, then this is what search engines desire to see. Conversations taking place on a theme. So why punish this?
Feel free to browse the site and leave a appropriate comment on any post and if you also believe in nofollowing, let me know so I can visit your site!
Author Resource:
By Keith Lunt, who offers website design in Formby . If you want to know more, call into the marketing blog , where you can leave a non-nofollowed link!
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