The use of business cards, or calling cards as they were a lot of popularly known, continues to be widely prevalent nowadays, even in this age of electronic communications. Technologies of instant communications like Bluetooth and infrared connectivity are easier and abundant handier ways that of sending and receiving knowledge and information, including those contained in an exceedingly business card. Yet folks ---and particularly businessmen--- still carry around tiny stacks of business cards, giving them away at each probability they get and at the slightest provocation. Don't ever tell a businessman you'll decision and he can give you his card, faster than you'll be able to say "Jack Robinson", whoever he is, irrespective of whether or not he has given you one earlier.
This only proves business cards still play a important role in business or maybe daily life, as a result of even those not in business, such as students, have calling cards in their names. Why so? A range of reasons are advanced on the business card's functions, and they range from as a supply of personal pride to a business tool.
The functions of a business card
As a business advertising tool. A business card can normally contain the owner's name, type or list of business or service rendered, phone or contact number/s, and a few type of catchphrase or slogan for the business. During this way the holder will immediately see in the card if the cardboard owner is the suitable answer to his immediate needs. Thus really the cardboard acts as a kind of 'sleeper' or inactive advertising for the owner, accessed when needed.
As a social link. Several folks accept different folks's business cards and promptly forget both the cardboard and the person right afterwards. Then the card is remembered when the holder wants to contact the card owner socially, and therefore the card is dredged up from the dustbin of 'where-did-I-place-it' questions. Or, you may not care what the guy sells, however he's thus hunky…
As a travelling reference. If you know a disciple who needs his boat engine serviced and you come across someone who does that, you will want to request his card to pass to your friend, who may later pass it on to another with similar needs. Without the card, neither potential client will keep in mind the boat engine service supplier when the service is required. With it, the card owner may well capture a full boating association.
As a personal affectation. It's merely stylish to give away business cards, whether or not the owner has no business. It provides the owner a sense of 'superiority' -for lack of a more appropriate term- over others. It is also a lot easier to only hand a receptionist, say, your business card rather than explaining who you are.
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