Over the past few years, one area that has become very lucrative is the training and development industry. More and more, we find organizations and individuals placing a lot of importance in being trained at the beginning of their careers or in mid-career too by professional trainers. Whether they attend career programs or self-development courses, the transformation is there to see in the quality of their work and in their personalities. So, it’s no wonder that institutions like Landmark Education and others have found their place in the sun.
A personal training and self-improvement program, born on the heels of EST, is popularly known as Landmark Education LLC (LE). It offers educational programs in over 20 countries and at over 115 locations worldwide, including major international cities like New York, London, Los Angeles, San Francisco, Toronto and Sydney.
This company is completely employee-owned and has it headquarters at San Francisco, California, USA. It delivers its programs to individuals in groups of 75-250. Landmark Education’s formal introductory course is better known as The Landmark Forum.
Its founder, Werner Erhard, bought the intellectual property of an earlier institute called est, which was very highly regarded in the 1970s. It was incepted in 1991 and, since then, has developed many other courses too. It has a subsidiary by the name of the Vanto Group (earlier known as Landmark Education Business Development (LEBD)), which markets and gives training programs and consulting services to organizations.
Landmark Education is widely considered an innovator and the No. 1 in its field. In fact, to date, it is one of the world’s largest and most result-oriented personal training and development organizations worldwide.
It is rich with extensive research and development in the fields of individual improvement and organizational effectiveness, besides communication skills and development. It is Landmark Education’s endeavor to use all its cutting-edge resources to help people produce extraordinary results and improve their lives with just a little focused help from them.
Landmark Education is owned by a trust and has over 1.2 million participants in its basic program, the Landmark Forum. They have a battery of dynamic and effective motivational speakers who present over 50 courses in countries all over the world.
Its method of operation is to ask participants to bring along guests to attend the Landmark Forum. Here, by attending the seminar, their lives are substantially changed and, they in turn, invite friends and family to become members. For this reason, some participants and critics have termed the methodology of membership of this organization as being similar to multi-level marketing. Others, however, see this as a form of word-of-mouth advertising which enrolls them into attending more and more seminars.
Landmark Education does not present itself as a therapy and is against psychoanalysis, though some participants opine that it is quite similar to psychotherapy.
Many participants, who find the courses effective, assist in delivering courses. Those who have benefited from these courses claim that it has helped them solve the niggling problems of their personal and professional lives.
Author Resource:
Roger is the author of this article on Landmark Education .
Find more information about Landmark Forum here.
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