You could simply be concentrating on the wrong market. Younger households, Gen-Xers and 30-somethings are inclined to want to move right into a Orlando home with high technology: expensive items like home theatres or home automation. Older buyers, however, have a frugal mindset, are typically on a fixed income, and have a different set of necessities for his or her potential Orlando home.
Why would you want to market to older buyers? A number of reasons, however the principle reason is the size of this market, especially the size of the baby boomer generation.
The Population Reference Bureau reports that there were 76 million births throughout the 19 years protecting the child boomer generation. A large percentage of these baby boomers, who are now between the ages of 46 and 64, are trying or quickly might be on the lookout for a home to stay in throughout their retirement years.
What are they on the lookout for? The National Association of Home Builders says this market wants practicality over technical advances:
" Storage space - Most have amassed a number of personal belongings they aren't willing to eliminate once they move.
" First floor master bedrooms - The older you get, the less stairs you want to climb as a rule. First floor master bedrooms are an excellent selling point.
" Easy-open windows - Nobody needs to battle with opening windows. This is very true with the older generations.
" Room-related aids - Grab bars in the bathrooms, easy-to-reach kitchen cabinets, railings on the porch: these aids can make a big distinction to older buyers.
" Public transportation access - Most of the older generations favor public transportation to driving, and quick access to that transportation is paramount.
" Non-slip flooring - It's a truth of life. The older you get, the more fragile your bones and muscle tissues are. Non-slip flooring reduces the chance of extreme injury.
The two major features older generations need fall underneath the categories of "easy living" and "security." Home maintenance and repair services, outside lawn maintenance and safety programs are big sellers. As well, home entries with out stairs, lever-dealt with doors, wider hallways and stroll-in showers and tubs are all extras that increase the possibility of the older generation buying a home.
If your Orlando home is not bringing younger buyers, take a second look. You might very well be concentrating on the flawed market!
If you're attempting to sell your home, or if you're in search of a home to live in throughout your retirement years, be sure you get the assistance of knowledgeable local real estate agent.
Author Resource:
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