Every year, the internet has had a considerable increase in the number of the websites. Therefore, it has become very necessary to market these websites in a more proficient and organized way. Initially, the article marketing was regarded as the most powerful method of promoting a website on the internet. But, this is a well known fact that the human beings are more attracted towards the visual as in comparison to the content which they don’t have time to read. This fact was responsible for the new form of internet marketing, which is known as the web video marketing. At the present time this web video marketing strategy is undoubtedly better than article marketing strategy.
Now there are a large number of video network websites like YouTube on the internet which allow you to upload your videos for free. Therefore, a marketing video you post on such websites can attract more web traffic for your website than the traditional method of online marketing, which is article marketing. Such video advertisements made with specific planning and by following a certain video marketing strategy can be as good as video advertisement that you put on air. Thus, this type of video advertising can be very effective if done with some pre planning.
Video marketing can be a very good option for webmasters, especially since it became very popular in the year 2007. But still most of the webmasters are very shy towards this technique of Search Engine Optimization or SEO and article marketing is the fist option for them. They should accept the fact that if video marketing is properly produced and marketed, then it can definitely be the better option than the article marketing.
To make an effective video commercial that can attract the attention of the target audience for your business you will need an exciting storyline for your video. For the best results, you can choose to make a video promo of the product or service offered by your business. You should also keep it in mind that your video ad should be creative and original. When you finished creating your video you can upload it in several video network sites.
If your video is very long, then to attract new people towards your video you can make an intro for your video. When making a video intro instead of making it very long it is recommended to make it as short as possible.
Some reports and surveys on SEO suggest that video marketing results are better than article marketing. Video marketing gives you instant results, unlike article marketing where the results come into effect only after some days or months.
Another very important thing to note is that depending on the number of viewers of your video, Google will also give you rankings, which can happen within some hours of uploading the content on the website. So if you get a nice ranking for your video, then it means that your site will receive more traffic and a good ranking in Google s search results.
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