But there's another facet to RSS I would really like to debate with you these days, and that's RSS syndication also called RSS submission that is the process of using this technology to urge higher page rankings within the search engines and increase net traffic to your website.
I'm going to suggest to you that this can be a very important process for you to perceive and start using because the vast majority of your competition (different web sites) are not leveraging this technology. So using feed submission is a nice method to help you in leapfrogging your competition.
However lets take a step back and understand how the method works. Firstly so as to use RSS like this, you would like an RSS feed.
Think of an RSS feed as simply a description of one or more pages on a website. It is a customary format that may be scan by literally voluminous programs on the internet.
You see computers being what they are, they can not understand a particular piece of information unless they perceive the structure. As a result of RSS could be a documented format, it suggests that of these programs that use RSS will then understand how to browse an RSS feed, and how to method the contents within the file.
Several websites have this technology built in. If you're running a wordpress blog you automatically have this technology built in to each post you create on the website.
And even if your employing a static website without RSS feeds, you'll invest in an inexpensive RSS script to product RSS feeds for your website.
As I discussed previously RSS technology has mainly been used to retrieve information for a group of internet sites (news, new content, etc). It has not extremely been used to assist you in obtaining visitors to your web site or ranking higher in google.
But new exciting software is coming out to leverage the ability of RSS to induce the word out regarding your website.
Entire websites are developed and being developed as RSS Aggregators, in different words sites dedicated to receiving data regarding the content that is on other websites. And guess what? They use RSS technology as well.
Google, the premier search engine itself invested million purchasing a significant RSS website called feedburner. Any they then added to their AdSense program a module for RSS Feeds. AdSense is the foremost widely used technology to put advertisements on websites that we know of today.
I am hoping your starting to work out where I am going with this, if entire sites are setting themselves up to use RSS completely and Google themselves are heavily investing in RSS technology, then this is often one thing that internet marketers ought to be looking at.
Google notice that RSS is all about tracking content changes, as a result of anytime a website adds content to their web site (if they are using RSS technology) then their RSS feed is updated automatically.
And with RSS aggregator websites actively seeking new content via RSS feeds, almost forever permitting website owners to "send" their RSS feed for free, the time is ripe for you to start using this in your internet marketing.
You see any time you submit RSS feed files to these websites, they store the file on their servers and give a backlink (a link back to your website). And as a result of google love new content, they visit these sites usually, and so they rank these websites a lot of prominently in the search engines, that means a lot of guests find that content.
The tip result's your web site gets found by additional visitors, either indirectly by the link on the RSS aggregator website, or directly in the search engines as a result of your website now ranks better as a result of of the links from the RSS aggregator sites.
Within the past it's been rather time consuming to manually submit RSS feeds to those websites. But great software is continually coming back out that can automate this process.
Early versions of the software would require you to create your own RSS feed and to specify which sites to go through, and it although quicker than a pure manual method would still be a time consuming process.
Additional recent versions of the software actually create RSS feeds automatically and submit automatically to the RSS aggregator websites each time you post. There are versions of the software that work as a desktop application, or on a server. There are even versions of the software that job with the foremost in style blog platform on the web, WordPress.
Still additional versions of the software enable you to merge feeds (produce a brand new RSS feed from 2 or more existing RSS feeds) and to then permit you to submit that for a lot of backlinks and more rankings!
So build certain you are taking the time to analyze the most effective RSS submit technology available and take the time to below RSS feeds. Your internet website will thanks in the form of additional internet traffic and better rankings in Google.
Bear in mind, if Google thinks enough of the technology to be sinking millions into it, it's not a fad, however it's here to remain!
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Barbara K Howard has been writing articles online for nearly 2 years now. Not only does this author specialize in RSS, you can also check out his latest website about:
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