An USB drive is a compact memory storage unit that is used for transporting files from one computer to another. The drive is physically smaller than a stick of chewing gum and can easily be carried around in your pocket or purse or even in key rings. The data that had to be stored in piles of paper can now easily be stored in these small devices permanently and can only be removed if the user explicitly wants them to be removed. The drive can be connected to your home desktop computer or laptop through an USB port which makes it easy for use. Their large data carrying capacity along with very fast upload and download speeds has given these devices an immense popularity.
Any item that is so frequently used is considered to have a high potential as a promotional product by most businesses and entrepreneurs. Various companies often produce their own custom USB drives with their logo, email address or phone number printed on the body of the drive. They are usually ordered in a bulk quantity since these drives having a decent amount of memory can be mass produced within a reasonable price range. The incredible thing about these devices is that people who receive them will definitely put them to good use due to their utilization value thereby spreading the word of the company. Unlike other promotional products like pens, key rings etc custom USB drives have a long term value and are definitely not destined for the garbage any time soon.
Promotional messages in the form of texts and logos with background color or graphics matching your companys brand can be placed on the drive in different fonts, font sizes and bright colors. To make it more catching to the eyes you can make the text as large as possible and print it on both sides if your budget permits. Generally the more number of devices you buy the lesser you pay per piece since design printers will require a minimum purchase amount when you request for a custom job. Manufacturers can also be requested to put the website address or other contact information on these devices. People may not know what your company does so you may also put a short message telling the consumer what you offer.
Before choosing the features of your custom USB drives you must keep in mind the consumer profile for whom they are meant. For example if your company is a toy manufacturer your consumers will mostly be kids and you can simply offer them devices with 2 to 4 GB of storage place. On the other hand if you are targeting people like computer programmers, photographers or other professionals your device should have a much higher storage capacity. In todays world the demand for higher data capacity is growing since file size is growing and more and more people are using computers. Your promotional product should fulfill the needs of your consumer and at the same time be dependable and well working. Otherwise there are high chances that your custom device would be tossed aside.
Author Resource:
Elton Hwang is the author of this article on Promotional USB Drives .
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