Keywords are words or phrases that are used to search for web sites. Keywords could be located in titles, a body of text, web catalogs, abstracts, indexes, notes and subject headings. Using the right keywords is very important, and keyword optimization, if done correctly, will help in driving traffic to your internet site. So that you can identify which keywords will likely be best for your internet site, there are a few things that have to be done:
• Examine your websites’ first page; ensure that it has a central theme.
• Find the words or phrases that best portray the content on the websites’ first page.
• Make a list of the aforementioned words and/or phrases.
• You should not use very popular keywords which are being used by a thousand other websites.
• Determine the popularity for the words you've selected by utilizing a keyword directory or one of the many keyword suggestion tools.
• You can now narrow your list right down to a few optimal words.
Use the above process for every one of the web pages, then it is possible to more efficiently optimize the power of the keywords. Keep in mind that when you are determining what keywords will work best for your website, that there are several types of keywords. Knowing about each sort will aid with the optimization of the keywords.
When determining what words to use as your keywords, you need to firstly establish what the focus of the internet site is, what value the websites’ information has to offer, and also who your target audience is. Knowing these details in advance will help you to select keywords that will be optimal for your website.
Types of Keywords
Generally, keywords can be grouped into three different categories. These categories are:
• Theme Keywords- these types of keywords are used to target a highly precise audience of people. They're generally used on each page of the website, and are quite successful at boosting page rank.
• Single-word Keywords-these kind of keywords are usually used between 5 and 7 times on a page, and are used to target a wide, general audience.
• Multiple-word Keywords- these kind of keywords, sometimes referred to as “keyword phrases”, are used to target a specific audience, generally in a specific location. These types of keywords are excellent at improving page rank.
Tools to Use
There are several tools available designed to allow you to research just which keywords are overused, which of them are not, in addition to which keywords will best benefit you and your website. Since there are such a lot of tools available, you have to figure out the one that you will be more comfortable using. Several keyword tools are free, while for others there is a charge. Some of the tools that can allow you to find good keywords for your site are:
All these tools can be located on the World Wide Web, and will assist you in researching certain keywords and phrases and that you may wish to use for your website.
Although finding good, successful keywords can prove to be fairly time consuming, it is much better to invest a bit more time so that you can get the best results. Rushing through the process of choosing keywords and incorporating them into the content of your site will merely be wasted time, since it will not get traffic to your site, nor will it advance your page rankings with the search engines.
With so many tools and techniques available for you to utilize on your journey to obtain the right keywords, with some time and patience you should be able to get your site optimized with the best keywords that will prove to be very effectual. Keep in mind that high-quality keywords and keyword phrases are vital in the life of your site. Make the job of finding good keywords a top priority with regards to your website. You could be pleasantly surprised when your websites’ traffic increases plus your page rank goes up with the various search engines; all owing to a number of, well-placed keywords!
Author Resource:
How to find niche markets is an art and a skill. I hope this post helps you to find niche areas to profit by.
![[Valid RSS feed]](http://www.look4articles.com/images/icon_Rss.png "XML Feed For RSS"){kind=icon}
Category Rss Feed
Print This Article
Add To Favorites
![[Valid RSS feed]](http://www.look4articles.com/images/rss.jpg "XML Feed For RSS")