To advertise your web site to millions of potential customers for nothing is a dream a number of site proprietors have -- but it is now viable to do just that. Free Internet marketing is not limited to classified advertising, but can include blogs, writing articles or reviews, e-mail promotion, article directory marketing and hyperlink building.
Free ads
One method of online promotion is to use classified advertising to put your product or service in front of thousands of potential customers. A submission form on most classified advert sites allows the rapid submission of your advertisement and almost instant publication. As well as being totally free, free classified advertising can be very effective as a form of promotion.
Running a blog
One of the most noticeable features of Web 2.0 has been the rise in acceptance of social networking sites. Sites like Facebook and Twitter, MySpace and Flickr have become incredibly widespread, and the advent of blogging platforms such as Blogger and WordPress has meant that anybody with Internet access can add posts to a blog. One of the features of blogs is the ability for people to leave remarks on the posts; savvy On line entrepreneurs have been quick to realise that the signature line for these remarks can simply include a back hyperlink to a site they are trying to promote.
Articles
If your goal is to make cash from a site, then writing and distributing articles on the web is a very influential and free method of advertising. A well written piece on a topic of importance to a considerable quantity of people will always be more profitable than a poorly written article. Your article ought to be written in such a fashion that it targets a specialized niche market discovered through your keyword research. Once the articles are finished, they can be added to article directories where other people may possibly wish to exploit them on their own web sites. One of the conditions of using content this way is that all links in the article must stay as they were created. It is a “win-win” state of affairs in a number of respects - the article generates you valuable back links, and anyone reading your item can utilize it as content in his or her own website.
Using email
Auto responders are a great way of building a list by offering something of use in return for a visitors e-mail address. When the customer fills in the registration form, they are considered to have opted in of their own free will, thus fulfilling the principle relating to unsolicited e-mail. Building a mailing list in this way gets your prospects used to your products and services and helps build a relationship with them before a sale is made.
To summarise
Free Online advertising is a great way to get your business started by saving funds that could be better used in other areas of the business. In addition to classified ads you have blogging, electronic mail advertising, niche sites (specific to your sector), article sites and so on. Nevertheless, you can spend a lot of time and energy adding your site to online directories, writing articles for syndication, blogging, link building and so on, and you need to make certain that the hours you expend doing so do not eat into the profits that you foresee from your business online.
Author Resource:
Danny Ellise is a web designer and professional Internet marketer from England. For information on how you could write original articles without any prior knowledge of the subject visit Instant Article Wizard