The penultimate aim of Search Engine Optimization and Search engine marketing tactics is to increase the incoming traffic to your website. It is simple enough, right? But the ultimate aim of these services is to provide higher conversion rates and higher Return on Investment.
Companies and web organisations are no more just satisfied with the increasing number of incoming links to their website. In fact, it costs them more when a user clicks on their PPC ad and returns without making any kind of purchases at all.
So, all the activities of the web marketers are directed towards increasing the conversion rate and the return on investment for their marketing activities. Bulk Directory submission services are amongst the one of the web marketing services provided by the internet marketers. Bulk directory submission involves submission of the multiple links to your website on various web directories.
Web users browse these web directories often in order to find relevant websites for the products and services they are looking for. In order that the maximum of the users stumble across your website link, you need to make sure that the PageRank of the directories where you submit your links is on the higher side. Bulk directory submission services providers also need to make sure that all the web directories that enjoy higher PageRank carry a link to your website listed under relevant categories.
If not pursued strategically, Bulk Directory submission can either lead to blacklisting of your website’s URL or Google will remove the index spider it had previously placed on it. This is because if the number of links to your website increases suddenly a hundred times on the World Wide Web, then the search engines will be convinced that this is an act of sheer manipulation and will blacklist your site that very moment.
Websites, whose popularity increase organically, based on the content included in them and the relevance of it with respect to the search made by the users, are preferred by the search engines. But when their presence increases a hundred times on account of manipulation by the internet marketers using bulk directory submission, then the search engines get a bit apprehensive and may ultimately blacklist the site.
While generating links to your website, you cannot ignore the bulk directory submission services. The more frequently the search engine algorithms stumble upon your web site links, the better it will be from the SEO point of view. Moreover, the web user will be convinced of the popularity of your site and product when it appears in relevant categories as top listing in most of the web directories. But again, one of the most important things to keep in mind while choosing bulk directory submission provider is to make sure that the links are submitted only to high quality directories that enjoy high PageRank. This will lead to an increase in the visibility of your web site.
Author Resource:
Govind A is the author of this article on Bulk Directory Submission .
Find more information about Bulk Directory Submission service here.
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