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How and Where to Distribute your Fundraising Calendars



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By : Leah Delaney    29 or more times read
Submitted 2010-10-27 08:05:24
So the time has come to sell and distribute your fundraising calendars. You may be wondering though, how exactly you should execute this task. Whatever kind of design and calendar layouts you used, you will need a particular distribution plan to make sure that you can get your fundraising calendars to the right people and the right selling locations. If you are clueless as to how this will play out for you, then you might be interested to read this guide. I will teach you here exactly how, where and to whom you should distribute your fundraising calendars to get you started in selling them.

• The initial distribution: Your current team – The first are where you should distribute your fundraising calendars is towards your current team or colleagues. There is no one better to help you distribute and market your custom calendars than your close workmates of course. So once you get your custom calendar prints, give several pieces to your team as well as other colleagues so that they can help you out. The power of social network marketing is quite incredible and you should get a decent number of willing buyers from your social network. So give your calendars to your team first, it is the easiest way to start up your distribution and sales.

• The extended initial distribution: your friends and family – Beyond your team and your colleagues, never forget to tap your friends and family for fundraising calendar distribution. The people close to your heart will always be open to helping you sell those custom calendars, especially if the fundraising is for worthy cause. Typically your friends and family will probably buy a few themselves, and recommend your calendars to some of their other friends as well. This can have a great snowball effect that can get you tons more calendar sales through your extended social network.

• The base distribution: Your branches, offices or owned locations – With your immediate social network already primed for distribution, the next plan for deployment that you can focus on is your base distribution strategy. This basically means deploying your fundraising calendars at the different branches of your company or project. From offices, sales kiosks and even your house, you should deploy your custom calendars in those places and put up a sign for sale. All the people who pass by your place might be attracted to buy your calendars, as long as your marketing sign and your calendar design is appealing.

This is your basic distribution strategy that is easy to do. Note though that this is a passive strategy so you will never get as much impact with this technique. However, this should still be done since they are easy and practical enough to invest some time in.

• The targeted distribution: Where your customers are – Lastly, you can then be proactive with your distribution and try to sell your fundraising calendars to the real market you want to sell them in. By going to specific events as well as certain locations where your target market is concentrated in, you can easily get lots of calendars sold to the most people that are responsive to your calendars. So research the specific events that your target markets will probably go to and make it a point to have a stand or place there to sell your fundraising calendars there. By going directly to your market, you can increase your chances of getting tremendous returns from your fundraising efforts through your calendars.

So those are the different strategies and layers of distribution that you can try out for your fundraising calendars. Try to use all these methods to maximize the chances of getting great results in your fundraising campaign.



Author Resource:

Lea Delaney is specializing in writing articles on a printing company. Try to check out this website for more information about striking calendar layouts , the best place to make your fundraising calendars that will help you raise essential funds and at the same time attract excitement to the crowd.

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